If you watched any NFL Football this weekend, you could not miss it.
The NFLâ€™s â€œPlay 60â€ logo is emblazoned on every NFL field and scoreboard. During TV broadcasts, â€œPlay 60â€ commercials appear about four times a game.
The NFLâ€™s â€œPlay 60â€ program challenges kids to be physically active for 60 minutes-a-day doing anything they loveâ€¦as long as they are moving. Both individuals and schools are challenged to get involved.
The purpose is twofold. Certainly there are childhood obesity factors–a national problem.
Equally important are the significant academic, concentration and mood benefits derived from regular physical activity.
As proven in the Active Living Research study from the Robert Wood Johnson Foundation, there is direct correlation between active living on academic performance. For example, with physical activity, academic performance improves, as does cognitive performance and overall classroom behavior. Read the entire study here.